Files & formats guide

What image format should I use?

Updated 2026-08-25

Pick formats based on content and destination—not habit.

A2Z Edit’s Convert Image hub and pair converters help you switch when a platform disagrees.

Do this on A2Z Edit

Open the Image Format Converters and follow the steps below.

Open Image Format Converters

Steps

  1. Photos for general sharing → JPG (convert HEIC first if needed).
  2. Graphics with transparency → PNG or WebP.
  3. Modern websites optimizing weight → WebP with fallbacks.
  4. Documents for offices → put images into PDF when required.
  5. Convert and compress to match the upload rules in front of you.

Why it matters

One thoughtful choice prevents rejection emails and blurry logos.

Tips

  • Keep a master file; export derivatives per channel.
  • Prefer browser-based conversion on A2Z Edit for quick one-offs.
  • Remove metadata on anything public-facing.

Frequently asked questions

Is there one best format?

No—best depends on photo vs graphic and where it goes.

What about GIF?

Mostly for simple animation; WebP/MP4 often replace it.

PDF instead of images?

Use Images to PDF when reviewers expect a document.

Related tools

Related guides

More how-tos: Guides