Files & formats guide

What is AVIF?

Updated 2026-08-25

AVIF is a newer image format based on AV1 compression, aimed at high quality at small sizes.

Support is growing; when partners need JPG/PNG/WebP instead, convert with A2Z Edit’s image tools.

Do this on A2Z Edit

Open the Image Format Converters and follow the steps below.

Open Image Format Converters

Steps

  1. Confirm whether your audience can view AVIF.
  2. Use AVIF in stacks that already negotiate modern formats.
  3. Offer WebP/JPG fallbacks for everyone else.
  4. If you only have AVIF and need JPG, convert through your available toolchain.
  5. Always preview before a campaign launch.

Why it matters

New formats only help when decode support and tooling line up.

Tips

  • Do not force AVIF into email attachments.
  • Keep masters in a high-quality format.
  • Compare against WebP for your specific photos.

Frequently asked questions

AVIF vs WebP winner?

It depends on encoder settings and content—benchmark your assets.

Universal support?

Not yet; plan fallbacks.

Related on A2Z Edit?

Convert/compress workflows help you meet whatever format a form requests.

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